Distillery Profile

Kurayoshi (Matsui)

Chugoku · Japan · Founded 2017 · Matsui Shuzo Co., Ltd.

Located in Kurayoshi City in the foothills of Mt. Daisen, Tottori Prefecture. Matsui Shuzo founded 1910 as shochu maker, acquired whisky license 2015, began distillation 2017 with three 1000L pot stills. Expanded with 3000L and 5000L pot stills. Originally controversial for using imported bulk whisky before in-house production started. Now produces 'The Matsui' single malt (peated, sakura cask, mizunara cask variants) and 'The Kurayoshi' pure malt. Extreme seasonal temperature variation (-freezing to 38C) aids cask maturation. Name means 'good living'.

In the shadow of Mt. Daisen, where volcanic soil has spent millennia softening the water that flows beneath Tottori Prefecture, sits a distillery born from patience and perseverance. Kurayoshi takes its name from the city that cradles it—a name meaning "good living"—in the foothills where Japan's ancient rhythms still pulse beneath modern ambition.

The story begins not in 2017 when the first new-make spirit flowed from copper stills, but in 1910 when Matsui Shuzo first mastered the art of shochu. For over a century, the family company understood fermentation, distillation, the alchemy of grain and time. When they acquired their whisky license in 2015, it was not conquest but evolution—monozukuri applied to a Scottish tradition through Japanese eyes.

The water tells the deeper story. Mt. Daisen's volcanic-filtered groundwater emerges from the earth mineral-rich yet naturally softened, carrying the mountain's ancient memory into every mash. This is water shaped by fire and time, perfectly suited for whisky's slow transformation.

Three thousand-liter pot stills began the work in 2017, joined later by larger siblings of 3000 and 5000 liters. Each still represents a choice—not merely capacity, but character. The smaller vessels offer intimacy between copper and spirit, while the larger ones allow for different conversations between metal and vapor.

Here, in Tottori's extreme climate, the seasons become partners in maturation. Winter's bite drives the spirit deep into oak, while summer's fierce heat—reaching thirty-eight degrees—draws it back out, breathing life into casks of mizunara and sakura. The temperature swings that would challenge human comfort become whisky's greatest teacher.

The early years brought controversy as imported bulk whisky bridged the gap before the distillery's own spirit came of age. But this too reflects the Japanese way—pragmatism serving perfectionism, each step measured against the ultimate goal.

Today, as The Matsui single malt and The Kurayoshi pure malt emerge from this marriage of Scottish tradition and Japanese precision, the distillery stands as testament to what "good living" means in whisky terms: harmony between place and process, patience rewarded by time.

House Style

The Kurayoshi (Matsui) house style

Across 1 expression, the house leans dark fruit, sweet and spice.

Every bottling has its own flavour fingerprint — open any expression below to see its shape.

Derived from AI-assisted flavour profiles, still being refined.

Production

How it's made

Founded
2017
Owner
Matsui Shuzo Co., Ltd.
Status
Active
Water Source
Mt. Daisen volcanic-filtered groundwater (mineral-rich, naturally softened)
Stills
5

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